biggest sports betting companies

Sports betting has become an increasingly popular form of entertainment in recent years, with many people around the world placing bets on various sports events. The industry has grown exponentially, with numerous companies emerging to meet the demand for online and offline betting services. In this article, we will explore some of the biggest sports betting companies that have made a significant impact on the market. 1. Bet365 One of the Largest Sports Betting Companies in the World Bet365 is one of the largest sports betting companies globally, with over 47 million customers worldwide.

  • Cash King Palace
    new
    Royal Wins100% / $1500
    Casino popularity:
    Collecting more data...
    Payment methods
    • Mifinity
    • Google Pay
    • PIX
    • EcoPayz
    • Neteller
    • Apple Pay
    • Visa
    • Sofort
    • Interac
    • Wagering: 35 x (b)
    • Withdrawal time: 1 days
    • Minimum deposit to casino: $30
    • Bonus max bet: $5
    • Established: 2024
    • Free Spins: 200
    • 1st Deposit Bonus:100% / $1500 + 200 Free Spins
    • Bonus code: FRUIT22nd Deposit Bonus:100% / $1500 + 75 Free Spins
    • Bonus code: FRUIT33rd Deposit Bonus:75% / $3000 + 75 Free Spins
    • Bonus code: FRUIT44th Deposit Bonus:50% / $4500 + 200 Free Spins
    • Leading selection of slots
    • VISA casino site
    • HD streaming casino games
    • Newly unveiled casino
    • Signup offer now available
    • Mr. Gamble special bonuses
    Show more
  • Starlight Betting Lounge
    Celestial Bet100% / $1500
    Casino popularity:
    Collecting more data...
    Payment methods
    • Mifinity
    • Google Pay
    • PIX
    • EcoPayz
    • Neteller
    • Apple Pay
    • Visa
    • Sofort
    • Interac
    • Wagering: 35 x (b)
    • Withdrawal time: 1 days
    • Minimum deposit to casino: $30
    • Bonus max bet: $5
    • Established: 2024
    • Free Spins: 200
    • 1st Deposit Bonus:100% / $1500 + 200 Free Spins
    • Bonus code: FRUIT22nd Deposit Bonus:100% / $1500 + 75 Free Spins
    • Bonus code: FRUIT33rd Deposit Bonus:75% / $3000 + 75 Free Spins
    • Bonus code: FRUIT44th Deposit Bonus:50% / $4500 + 200 Free Spins
    • Leading selection of slots
    • VISA casino site
    • HD streaming casino games
    • Newly unveiled casino
    • Signup offer now available
    • Mr. Gamble special bonuses
    Show more
  • Lucky Ace Palace
    Luck&Luxury100% / $1500
    Casino popularity:
    Collecting more data...
    Payment methods
    • Mifinity
    • Google Pay
    • PIX
    • EcoPayz
    • Neteller
    • Apple Pay
    • Visa
    • Sofort
    • Interac
    • Wagering: 35 x (b)
    • Withdrawal time: 1 days
    • Minimum deposit to casino: $30
    • Bonus max bet: $5
    • Established: 2024
    • Free Spins: 200
    • 1st Deposit Bonus:100% / $1500 + 200 Free Spins
    • Bonus code: FRUIT22nd Deposit Bonus:100% / $1500 + 75 Free Spins
    • Bonus code: FRUIT33rd Deposit Bonus:75% / $3000 + 75 Free Spins
    • Bonus code: FRUIT44th Deposit Bonus:50% / $4500 + 200 Free Spins
    • Leading selection of slots
    • VISA casino site
    • HD streaming casino games
    • Newly unveiled casino
    • Signup offer now available
    • Mr. Gamble special bonuses
    Show more
  • Spin Palace Casino
    Win Big Now100% / $1500
    Casino popularity:
    Collecting more data...
    Payment methods
    • Mifinity
    • Google Pay
    • PIX
    • EcoPayz
    • Neteller
    • Apple Pay
    • Visa
    • Sofort
    • Interac
    • Wagering: 35 x (b)
    • Withdrawal time: 1 days
    • Minimum deposit to casino: $30
    • Bonus max bet: $5
    • Established: 2024
    • Free Spins: 200
    • 1st Deposit Bonus:100% / $1500 + 200 Free Spins
    • Bonus code: FRUIT22nd Deposit Bonus:100% / $1500 + 75 Free Spins
    • Bonus code: FRUIT33rd Deposit Bonus:75% / $3000 + 75 Free Spins
    • Bonus code: FRUIT44th Deposit Bonus:50% / $4500 + 200 Free Spins
    • Leading selection of slots
    • VISA casino site
    • HD streaming casino games
    • Newly unveiled casino
    • Signup offer now available
    • Mr. Gamble special bonuses
    Show more
  • Golden Spin Casino
    Luxury Play100% / $1500
    Casino popularity:
    Collecting more data...
    Payment methods
    • Mifinity
    • Google Pay
    • PIX
    • EcoPayz
    • Neteller
    • Apple Pay
    • Visa
    • Sofort
    • Interac
    • Wagering: 35 x (b)
    • Withdrawal time: 1 days
    • Minimum deposit to casino: $30
    • Bonus max bet: $5
    • Established: 2024
    • Free Spins: 200
    • 1st Deposit Bonus:100% / $1500 + 200 Free Spins
    • Bonus code: FRUIT22nd Deposit Bonus:100% / $1500 + 75 Free Spins
    • Bonus code: FRUIT33rd Deposit Bonus:75% / $3000 + 75 Free Spins
    • Bonus code: FRUIT44th Deposit Bonus:50% / $4500 + 200 Free Spins
    • Leading selection of slots
    • VISA casino site
    • HD streaming casino games
    • Newly unveiled casino
    • Signup offer now available
    • Mr. Gamble special bonuses
    Show more
  • Silver Fox Slots
    Elegance+Fun100% / $1500
    Casino popularity:
    Collecting more data...
    Payment methods
    • Mifinity
    • Google Pay
    • PIX
    • EcoPayz
    • Neteller
    • Apple Pay
    • Visa
    • Sofort
    • Interac
    • Wagering: 35 x (b)
    • Withdrawal time: 1 days
    • Minimum deposit to casino: $30
    • Bonus max bet: $5
    • Established: 2024
    • Free Spins: 200
    • 1st Deposit Bonus:100% / $1500 + 200 Free Spins
    • Bonus code: FRUIT22nd Deposit Bonus:100% / $1500 + 75 Free Spins
    • Bonus code: FRUIT33rd Deposit Bonus:75% / $3000 + 75 Free Spins
    • Bonus code: FRUIT44th Deposit Bonus:50% / $4500 + 200 Free Spins
    • Leading selection of slots
    • VISA casino site
    • HD streaming casino games
    • Newly unveiled casino
    • Signup offer now available
    • Mr. Gamble special bonuses
    Show more
  • Diamond Crown Casino
    Opulence & Fun100% / $1500
    Casino popularity:
    Collecting more data...
    Payment methods
    • Mifinity
    • Google Pay
    • PIX
    • EcoPayz
    • Neteller
    • Apple Pay
    • Visa
    • Sofort
    • Interac
    • Wagering: 35 x (b)
    • Withdrawal time: 1 days
    • Minimum deposit to casino: $30
    • Bonus max bet: $5
    • Established: 2024
    • Free Spins: 200
    • 1st Deposit Bonus:100% / $1500 + 200 Free Spins
    • Bonus code: FRUIT22nd Deposit Bonus:100% / $1500 + 75 Free Spins
    • Bonus code: FRUIT33rd Deposit Bonus:75% / $3000 + 75 Free Spins
    • Bonus code: FRUIT44th Deposit Bonus:50% / $4500 + 200 Free Spins
    • Leading selection of slots
    • VISA casino site
    • HD streaming casino games
    • Newly unveiled casino
    • Signup offer now available
    • Mr. Gamble special bonuses
    Show more
  • Lucky Ace Casino
    Luck&Luxury100% / $1500
    Casino popularity:
    Collecting more data...
    Payment methods
    • Mifinity
    • Google Pay
    • PIX
    • EcoPayz
    • Neteller
    • Apple Pay
    • Visa
    • Sofort
    • Interac
    • Wagering: 35 x (b)
    • Withdrawal time: 1 days
    • Minimum deposit to casino: $30
    • Bonus max bet: $5
    • Established: 2024
    • Free Spins: 200
    • 1st Deposit Bonus:100% / $1500 + 200 Free Spins
    • Bonus code: FRUIT22nd Deposit Bonus:100% / $1500 + 75 Free Spins
    • Bonus code: FRUIT33rd Deposit Bonus:75% / $3000 + 75 Free Spins
    • Bonus code: FRUIT44th Deposit Bonus:50% / $4500 + 200 Free Spins
    • Leading selection of slots
    • VISA casino site
    • HD streaming casino games
    • Newly unveiled casino
    • Signup offer now available
    • Mr. Gamble special bonuses
    Show more
  • Royal Fortune Gaming
    Opulence & Thrills100% / $1500
    Casino popularity:
    Collecting more data...
    Payment methods
    • Mifinity
    • Google Pay
    • PIX
    • EcoPayz
    • Neteller
    • Apple Pay
    • Visa
    • Sofort
    • Interac
    • Wagering: 35 x (b)
    • Withdrawal time: 1 days
    • Minimum deposit to casino: $30
    • Bonus max bet: $5
    • Established: 2024
    • Free Spins: 200
    • 1st Deposit Bonus:100% / $1500 + 200 Free Spins
    • Bonus code: FRUIT22nd Deposit Bonus:100% / $1500 + 75 Free Spins
    • Bonus code: FRUIT33rd Deposit Bonus:75% / $3000 + 75 Free Spins
    • Bonus code: FRUIT44th Deposit Bonus:50% / $4500 + 200 Free Spins
    • Leading selection of slots
    • VISA casino site
    • HD streaming casino games
    • Newly unveiled casino
    • Signup offer now available
    • Mr. Gamble special bonuses
    Show more
  • Victory Slots Resort
    Spin to Win100% / $1500
    Casino popularity:
    Collecting more data...
    Payment methods
    • Mifinity
    • Google Pay
    • PIX
    • EcoPayz
    • Neteller
    • Apple Pay
    • Visa
    • Sofort
    • Interac
    • Wagering: 35 x (b)
    • Withdrawal time: 1 days
    • Minimum deposit to casino: $30
    • Bonus max bet: $5
    • Established: 2024
    • Free Spins: 200
    • 1st Deposit Bonus:100% / $1500 + 200 Free Spins
    • Bonus code: FRUIT22nd Deposit Bonus:100% / $1500 + 75 Free Spins
    • Bonus code: FRUIT33rd Deposit Bonus:75% / $3000 + 75 Free Spins
    • Bonus code: FRUIT44th Deposit Bonus:50% / $4500 + 200 Free Spins
    • Leading selection of slots
    • VISA casino site
    • HD streaming casino games
    • Newly unveiled casino
    • Signup offer now available
    • Mr. Gamble special bonuses
    Show more

Source

  1. biggest betting companies australia
  2. betting companies
  3. biggest online gambling companies
  4. largest online sports betting companies
  5. betting companies with welcome bonus
  6. biggest online gambling companies

biggest sports betting companies


Sports betting has become an increasingly popular form of entertainment in recent years, with many people around the world placing bets on various sports events. The industry has grown exponentially, with numerous companies emerging to meet the demand for online and offline betting services. In this article, we will explore some of the biggest sports betting companies that have made a significant impact on the market.

1. Bet365

One of the Largest Sports Betting Companies in the World

Bet365 is one of the largest sports betting companies globally, with over 47 million customers worldwide. Founded in 2000 by Denise Coates, the company has grown exponentially since its inception. Bet365 offers a wide range of betting options on various sports events, including football (soccer), tennis, cricket, and many more.

2. Paddy Power

Paddy Power is another prominent sports betting company that has made significant strides in the industry. Founded in 1987 by three Irish bookmakers, the company has expanded its operations to become one of the leading online sports betting platforms worldwide.

3. William Hill

A Time-Honored Sports Betting Company with a Rich History

William Hill is another iconic sports betting company that has been around for over eight decades. Founded in 1934 by William Hill, the company has undergone significant transformations and expansions throughout its history, including an initial public offering (IPO) in 2012.

4. 888 Sport

888 Sport is a well-established online sports betting platform that offers a wide range of betting options on various sports events. Founded in 1997 by Avi and Guy Cohen, the company has grown exponentially since its inception, with over 1 million active users worldwide.

5. Betfair

A Pioneering Sports Betting Company with a Strong Focus on Innovation

Betfair is another pioneering sports betting company that has made significant contributions to the industry. Founded in 2000 by Andrew Black and Edward Wray, the company was one of the first to offer online betting services using a peer-to-peer model.


The sports betting industry has evolved significantly over the years, with numerous companies emerging to cater to the growing demand for online and offline betting services. The five companies discussed above are among the biggest players in the market, offering a wide range of betting options on various sports events. As the industry continues to grow and evolve, it will be interesting to see how these companies adapt and innovate to stay ahead of the competition.

Future Developments


The future of the sports betting industry looks promising, with advancements in technology expected to play a significant role in shaping its development. Some potential trends and developments that may impact the industry include:

  • Increased adoption of mobile devices for online betting
  • Greater focus on responsible gaming practices and player safety
  • Growing demand for esports betting services
  • Expansion into new markets and regions

It will be exciting to see how these companies navigate the changing landscape and capitalize on emerging trends in the industry.

biggest sports betting companies

biggest betting companies in the world

The global betting industry has seen tremendous growth over the past decade, with several companies emerging as leaders in this lucrative market. These companies have not only established a strong presence in traditional sports betting but have also expanded into online casinos, esports, and other forms of online entertainment. Here, we take a look at some of the biggest betting companies in the world.

1. Flutter Entertainment

Overview

Flutter Entertainment, formerly known as Paddy Power Betfair, is one of the largest betting companies globally. It operates several well-known brands, including Paddy Power, Betfair, and FanDuel.

Key Facts

  • Market Cap: Over $30 billion
  • Brands: Paddy Power, Betfair, FanDuel, Sky Bet, and more
  • Focus: Sports betting, online casinos, and daily fantasy sports

2. DraftKings

Overview

DraftKings is a major player in the daily fantasy sports and sports betting markets. It has rapidly expanded since its inception and is now a household name in the industry.

Key Facts

  • Market Cap: Over $20 billion
  • Brands: DraftKings, SBTech
  • Focus: Daily fantasy sports, sports betting, online casinos

3. GVC Holdings

Overview

GVC Holdings, now known as Entain, is a leading global sports betting and gaming group. It operates a variety of brands across multiple markets.

Key Facts

  • Market Cap: Over $10 billion
  • Brands: Ladbrokes, Coral, bwin, PartyPoker, and more
  • Focus: Sports betting, online casinos, poker, and bingo

4. William Hill

Overview

William Hill is one of the oldest and most respected names in the betting industry. It was recently acquired by Caesars Entertainment, further solidifying its position.

Key Facts

  • Market Cap: Over $5 billion (pre-acquisition)
  • Brands: William Hill, Caesars Sportsbook
  • Focus: Sports betting, online casinos, retail betting shops

5. Bet365

Overview

Bet365 is a privately-owned company that has become a powerhouse in the online betting world. It is particularly well-known for its extensive sports betting offerings.

Key Facts

  • Revenue: Over $3 billion annually
  • Brands: Bet365
  • Focus: Sports betting, online casinos, poker

6. Kindred Group

Overview

Kindred Group, formerly known as Unibet Group, is a major online gambling operator with a strong presence in Europe and beyond.

Key Facts

  • Market Cap: Over $5 billion
  • Brands: Unibet, 32Red, Maria Casino, and more
  • Focus: Sports betting, online casinos, poker, bingo

7. 888 Holdings

Overview

888 Holdings is a leading online gambling company known for its diverse range of products, including sports betting, casino games, and poker.

Key Facts

  • Market Cap: Over $2 billion
  • Brands: 888sport, 888casino, 888poker
  • Focus: Sports betting, online casinos, poker

The betting industry is dominated by a few key players who have managed to capture significant market share through a combination of strategic acquisitions, innovative products, and strong brand recognition. As the industry continues to evolve, these companies are likely to remain at the forefront, driving growth and innovation in the sector.

biggest betting companies in the world

biggest betting companies

The global betting industry is a multi-billion dollar market, with several companies dominating the landscape. These companies offer a wide range of services, from sports betting to online casinos, and have established themselves as industry leaders. Here, we take a look at some of the biggest betting companies in the world.

1. Flutter Entertainment

Overview

Flutter Entertainment, formerly known as Paddy Power Betfair, is one of the largest betting companies globally. It operates several well-known brands, including Paddy Power, Betfair, and Sky Bet.

Key Facts

  • Market Cap: Over $30 billion
  • Brands: Paddy Power, Betfair, Sky Bet, FanDuel, and more
  • Services: Sports betting, online casinos, poker, and more

2. DraftKings

Overview

DraftKings is a major player in the daily fantasy sports and sports betting markets. It has rapidly expanded since its inception and is now a household name in the industry.

Key Facts

  • Market Cap: Over $20 billion
  • Brands: DraftKings
  • Services: Daily fantasy sports, sports betting, online casinos

3. Bet365

Overview

Bet365 is one of the most recognized names in online sports betting. Founded in 2000, it has grown to become a global leader in the industry.

Key Facts

  • Market Cap: Over $10 billion
  • Brands: Bet365
  • Services: Sports betting, online casinos, poker, bingo

4. GVC Holdings

Overview

GVC Holdings, now known as Entain, is a multinational sports betting and gambling company. It operates several popular brands and is known for its innovative approach to the industry.

Key Facts

  • Market Cap: Over $15 billion
  • Brands: Ladbrokes, Coral, bwin, PartyPoker, and more
  • Services: Sports betting, online casinos, bingo, poker

5. William Hill

Overview

William Hill is a British bookmaker that has been in operation since 1934. It has a strong presence in both the UK and international markets.

Key Facts

  • Market Cap: Over $5 billion (before acquisition by Caesars Entertainment)
  • Brands: William Hill
  • Services: Sports betting, online casinos, bingo

6. Kindred Group

Overview

Kindred Group, formerly known as Unibet Group, is a European online gambling operator with a strong focus on sports betting and online casinos.

Key Facts

  • Market Cap: Over $5 billion
  • Brands: Unibet, 32Red, Stan James, and more
  • Services: Sports betting, online casinos, poker, bingo

7. 888 Holdings

Overview

888 Holdings is a leading online gambling company known for its diverse range of products, including sports betting, casino games, and poker.

Key Facts

  • Market Cap: Over $2 billion
  • Brands: 888sport, 888casino, 888poker
  • Services: Sports betting, online casinos, poker

The betting industry is dominated by a few key players who have established themselves through innovation, brand recognition, and a wide range of services. Companies like Flutter Entertainment, DraftKings, and Bet365 continue to lead the way, while others like GVC Holdings and William Hill are not far behind. As the industry evolves, these companies are likely to remain at the forefront, driving growth and innovation in the global betting market.

biggest betting companies

biggest betting companies australia

Australia is renowned for its vibrant and competitive betting industry, with several major companies dominating the market. These companies offer a wide range of services, from sports betting to online casinos, and have established themselves as leaders in the Australian gambling landscape. Here are some of the biggest betting companies in Australia:

1. Tabcorp Holdings

Overview

  • Founded: 1994
  • Headquarters: Melbourne, Victoria
  • Services: Sports betting, racing, lotteries, and Keno

Key Features

  • Tabcorp Wagering: Offers a comprehensive range of betting options on horse racing, greyhound racing, and sports.
  • Tabcorp Lotteries: Manages the operation of lotteries and Keno across Australia.
  • Tabcorp Gaming Solutions: Provides gaming services to pubs, clubs, and hotels.

2. The Star Entertainment Group

Overview

  • Founded: 2011 (as a merger of Echo Entertainment Group and Tabcorp’s casino business)
  • Headquarters: Sydney, New South Wales
  • Services: Casinos, hotels, and entertainment

Key Features

  • Casino Operations: Manages The Star Sydney, The Star Gold Coast, and Treasury Brisbane.
  • Entertainment: Offers a variety of entertainment options, including shows, dining, and nightlife.
  • Online Platforms: Provides online casino games and sports betting through The Star Club.

3. Crown Resorts

Overview

  • Founded: 2007 (as a demerger from Publishing and Broadcasting Limited)
  • Headquarters: Melbourne, Victoria
  • Services: Casinos, hotels, and entertainment

Key Features

  • Casino Operations: Manages Crown Melbourne and Crown Perth.
  • Entertainment: Hosts world-class entertainment, dining, and nightlife experiences.
  • Online Platforms: Offers online casino games and sports betting through CrownBet (now BetEasy).

4. PointsBet

Overview

  • Founded: 2017
  • Headquarters: Melbourne, Victoria
  • Services: Sports betting

Key Features

  • Unique Betting Options: Known for its “PointsBetting” system, which offers a unique take on sports betting.
  • Wide Range of Sports: Covers a broad spectrum of sports, including football, basketball, and horse racing.
  • User-Friendly Platform: Provides a seamless and intuitive betting experience for users.

5. BetEasy

Overview

  • Founded: 2014 (as CrownBet, rebranded to BetEasy in 2018)
  • Headquarters: Sydney, New South Wales
  • Services: Sports betting

Key Features

  • Comprehensive Betting Options: Offers a wide range of betting markets across various sports.
  • Partnerships: Has partnerships with major sports leagues and events.
  • User Experience: Focuses on providing a high-quality user experience with easy-to-use interfaces and customer support.

6. Ladbrokes Australia

Overview

  • Founded: 2013 (as Neds International, rebranded to Ladbrokes Australia)
  • Headquarters: Sydney, New South Wales
  • Services: Sports betting

Key Features

  • Extensive Betting Markets: Covers a wide range of sports and events.
  • Promotions and Bonuses: Offers various promotions and bonuses to attract and retain customers.
  • Mobile App: Provides a robust mobile app for on-the-go betting.

7. Sportsbet

Overview

  • Founded: 1993
  • Headquarters: Melbourne, Victoria
  • Services: Sports betting

Key Features

  • Market Leader: One of the largest and most popular sports betting companies in Australia.
  • Innovative Products: Introduces innovative betting products and features.
  • Sponsorships: Has significant sponsorships in Australian sports, including the AFL and NRL.

These companies not only dominate the Australian betting market but also contribute significantly to the country’s economy through employment, sponsorships, and tax revenue. As the industry continues to evolve, these leaders are likely to remain at the forefront, driving innovation and setting new standards in the world of betting and gambling.

biggest betting companies australia

Frequently Questions

What are the biggest sports betting companies in the world?

The biggest sports betting companies globally include Bet365, DraftKings, and FanDuel. Bet365, headquartered in the UK, is renowned for its extensive betting options and live streaming services. DraftKings and FanDuel, both based in the United States, have revolutionized daily fantasy sports and have expanded into sports betting post-legalization. These companies dominate the market due to their robust platforms, wide range of betting markets, and innovative features that enhance user experience. Their global presence and continuous adaptation to regulatory changes further solidify their positions as industry leaders.

What are the biggest betting companies in the world?

The biggest betting companies globally include FanDuel, DraftKings, and Bet365. FanDuel and DraftKings dominate the U.S. market, particularly in sports betting and daily fantasy sports. Bet365, headquartered in the UK, is renowned for its extensive sportsbook offerings and live streaming services, catering to a global audience. These companies lead in innovation, user experience, and market reach, making them the top choices for bettors worldwide. Their robust platforms and diverse betting options ensure they remain at the forefront of the industry.

 

What are the biggest online gambling companies in the world?

The biggest online gambling companies globally include Bet365, which leads in sports betting and online casino services. Next is Flutter Entertainment, owner of PokerStars and FanDuel, excelling in poker and sports betting. Evolution Gaming dominates live casino games, while DraftKings and Betsson Group also hold significant market shares. These companies leverage advanced technology, extensive game portfolios, and global reach to maintain their leadership in the competitive online gambling industry.

What are the biggest gambling companies in the world?

The biggest gambling companies globally include Flutter Entertainment, owner of PokerStars and Paddy Power, and Las Vegas Sands, renowned for its casino resorts. Other major players are MGM Resorts International, known for its luxurious properties, and Wynn Resorts, famous for its high-end casinos. DraftKings and FanDuel dominate the sports betting market, while Caesars Entertainment, with its iconic Caesars Palace, continues to be a significant force. These companies lead the industry through innovation, expansive portfolios, and strategic acquisitions, shaping the future of gambling worldwide.

What companies are official betting partners of the Premier League?

The Premier League's official betting partners include some of the biggest names in the industry. As of the latest updates, the official betting partners are Bet365, Betway, and Dafabet. These companies have secured partnerships with the Premier League, allowing them to promote their brands during matches and through various marketing channels. These collaborations often include exclusive content, betting odds, and promotional offers for fans, enhancing the overall experience of watching Premier League games. These partnerships are a testament to the growing influence of sports betting within the world of professional football.